The final location, terminus, the completion of the
process.
I updated the definition of endpoint with respect to
information technology to be more precise. The essence
of the revamped definition is that endpoints are at the
edge of the IP network, but may have sub-clients, or
endpoint peripherals, attached to them.
The concept of endpoint extends to endpoint security, the
set of technologies by which an endpoint is known to be
a safe entity with which to interact.
process.
I updated the definition of endpoint with respect to
information technology to be more precise. The essence
of the revamped definition is that endpoints are at the
edge of the IP network, but may have sub-clients, or
endpoint peripherals, attached to them.
The concept of endpoint extends to endpoint security, the
set of technologies by which an endpoint is known to be
a safe entity with which to interact.
| Roger L. Kay Founder and President |
What Endpoint Technologies Associates can do for you:
- Deliver concise nuggets — distilled from complex and sometimes conflicting industry,
financial and customer sources — to the media, Wall Street, and potential customers - Articulate a unified vision of clients
- Clarify optimal positioning for your company and products
- Provide seasoned analysis:
- Data experience: eight years with IDC, the premier market intelligence firm
- Writing experience: published journalist and editor
- Technical experience: employment with software, networking, hardware firms
- Business analysis experience: Arthur D. Little, University of Chicago
Who We Are
Endpoint Technologies Associates, Inc., incorporated in the State of Massachusetts, was
founded by Roger L. Kay, one of the computer industry's best-known market intelligence
analysts. We provide research, consulting services, quantitative analysis, and written product to
information technology vendors, investors, and users.
Endpoint Technologies Associates, Inc., incorporated in the State of Massachusetts, was
founded by Roger L. Kay, one of the computer industry's best-known market intelligence
analysts. We provide research, consulting services, quantitative analysis, and written product to
information technology vendors, investors, and users.
Offering Assistance with Client Product and Market Strategies
Through a retainer model, we work with information technology firms to help them optimize the
market positioning of their client products. Our services include:
Through a retainer model, we work with information technology firms to help them optimize the
market positioning of their client products. Our services include:
- Expert advice and counsel on the full market cycle:
- Research, analysis, go-to-market, and measurement
- Long-range planning and market perspective
- Bulletproofing, trusted sounding board
- Message tuning, spin management, press release support
- Competitive assessment
- Modeling and forecasting
- High quality writing services
© 2007 Endpoint Technologies Associates, Inc. All rights reserved.
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